A Message from OurLeadership
Meet the visionary leaders driving Sametro's global expansion and commitment to excellence
Dr. Samuel Gordon Etroo
Founder & Chief Executive Officer
Sametro's growth has always been more than a business, it's been about building a legacy of service, reliability, and opportunity.
Founded 1992
30+ Years Legacy
Global Growth
4 Countries
Dr. John Armstrong Asabil Etroo
General Manager
As General Manager, I see how our people, our systems, and our values come together to create real impact.
500+
Dedicated Staff
90+
Branches & Outlets
30+
Years Experience
4
Countries
Our Subsidiaries
Why Choose Sametro
Sametro isn't just a company, it's a story of steady growth, strategic vision, and a deep commitment to service across multiple industries and continents.
Diverse Capabilities, One Vision
With presence in telecommunications, real estate, fintech, agriculture, logistics, mining support, and broadcasting, Sametro offers a unique blend of industries under one roof.
This diversification makes us resilient in changing markets and opens up opportunities for synergy, innovation, and sustained growth
Trusted Partnerships
Our long standing partnership with MTN Ghana, through our Sametro Links subsidiary, highlights our ability to deliver at scale.
As one of MTN's most valuable channel partners, we manage a strong network of 19 branches across Ghana, ensuring reliable distribution and customer service in both urban and rural communities.
Digital Innovation with Purpose
Through our collaboration with MobiHive Labs, we've introduced Smartphone Financing (Buy Now, Pay Later) services designed for the unbanked, pioneering a new wave of digital inclusion in Africa. Currently operational in Ghana, Zambia, and Guinea Bissau, we're expanding to more markets with a clear mission: to make digital access a reality for everyone.
Creating a Link between companies and customers
Sametro connects businesses across different industries and geographies, fostering trust and collaboration. By leveraging our unique blend of technology and innovative solutions, we help businesses achieve their goals.
$40M
Generated Sales
1000+
Happy Clients
80%
Growth Revenue
We Believe People We Trust
From trusted customers around the world